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=Year 11/12 2B Psychology course.=

Classical Conditioning Webquest TASK PAGE.
During the course of this week you will be tasked to explore and measure the impact advertising has on consumer behaviour.

There are two main goals of this webquest:

1.) Design and evaluate your own __advertisement campaign__. 2.) Design and evaluate your __experiment.__

At the end of this web quest you should have a set of experimental data that you have analysed to determine how effective your advertising campaign has been in changing attitudes about eating healthy foods. The data will reveal either an increase, decrease or no change in the consumer behaviour of students towards consuming healthy foods and purchasing healthy foods from the school canteen.

The first step is learning how to change attitudes and behaviours through classical conditioning, this is discussed in part 1 below.

Click on the links below to take you to each part of your webquest:

Part 1 - Advertising Technique

Part 3 - Design an Experiment
Part 4 - Collect Data

=Click on the Books for some extra help and resources!=

WHEN YOU HAVE FINISHED YOUR EXPERIMENT WEBQUEST CLICK ON THE IMAGE BELOW!